June 2009

6/30/2009 3:49:19 PM By Portfolio Center

Get it On Gets it on Some More

More Metal for Eddie Snyder, Portfolio Center’s Creative Director of Advertising.

At the 2009 Cannes Lions 56th International Advertising Festival, A Bronze Cannes Cyber Lion was awarded to the Durex Condom “Get it On/Balloon Animals” viral video.

The winning video was created by Eddie and his team at his former agency, Fitzgerald + CO - The Team: Eddie Snyder, Christine Sigety, Jerry Williams, and Fernando Lecca .

The video was produced by Superfad in New York.

The Durex Condom “Get it On” viral video has been viewed over 12 million times and was ranked as one of the top most watched …more

6/18/2009 2:10:35 PM By Portfolio Center

MODA Website

We just received this note from Iconologic’s Senior Writer, Kendra Rainey, and Iconologic designer Witt Langstaff, regarding the selection of a new student-designed website for MODA. Kendra taught Writing for the Web this quarter; Witt taught Advanced Interactive Design, and the two classes teamed up and divided into groups that competed with each other on this real-world project.

Congratulations to all who competed. You guys worked really hard and every presentation made us proud. We’d like to thank all of the panelists who participated in this critique/selection process. It took an enormous amount of your valuable time and energy, and …more

6/12/2009 6:41:05 PM By Portfolio Center

Eddie Snyder News

The Durex Condom “Get it On” viral video rocked the AICP Show Tuesday night, June 9 in New York @ the MoMA. “Get it On” was the brainchild of our Advertising Creative Director, Eddie Snyder, and his team when he was EVP/Chief Creative Officer @ Fitzgerald + CO.

The video won honors in four categories: Humor, Sound Design, Low Budget, Next Viral/Web Film. The total makes it one of the the most honored works in the show, which pays homage to the art + technique of the American commercial.

Over 300 judges from across the country, and a blue ribbon Curatorial Committee comprised …more

6/8/2009 4:24:34 PM By Portfolio Center

PC Photographers Strike Gold

Portfolio Center photography students are shooting the gallery work for Fernbank Natural History Museum’s upcoming exhibit, Gold in Georgia, scheduled to open in late September. We’re talking miles of wall space covered in images that celebrate gold in all its visible glory, symbolic meaning, and cultural significance. It’s a real honor to be a part of this wonderful project, so big thanks to Jerry Burns, our Creative Director of Photography, to Jay Herrle, the instructor who’s “driving the wagon” (as Jerry puts it), and to the student photographers who are working so hard. We’ll be posting more about the …more

6/3/2009 3:07:18 PM By Portfolio Center

Illustration Outing

On a recent field trip to Chattahoochee Park, the illustrators got to practice plein air (from the French for “open air”) painting, which forces them to concentrate on light and color and to work quickly, as the light changes often. You’d think it would be easy—painting a couple of river rocks. But you’d be wrong!

Still, notice how enthralled they all look, how ‘in their element.’

Diablogue