8/31/2007 10:46:07 AM By Hank comments (6)

Congratulations, Larry!

As I mentioned in the previous post, the Wingnut project led to a spin-off deal for another student. That student was Larry Luk (of Epidemik Coalition fame). The company liked his Wingnut label, but thought his approach, using typography only to create high shelf visibility, would be better suited for another brand they were developing at the time, Firehose. Larry was called to get to work quickly, collaborating with their team to finesse the design. Here’s the result, which will roll into stores come October:

Recent Comments

  1. hooray! we’ll have to have a tasting party w/ wingnut, dave, rachel, and crew.

  2. CONGRATS LARRY!! Can’t wait to buy some Firehose at Cost Plus and mention that I know the bottle’s designer :)

  3. The clean, beautiful approach frames the color of the wine so wonderfully.

  4. YEAH!! Congratulations!!

  5. yay larry!!!

  6. Good job bro!!! Looks great. Can’t wait to try buy a bottle. Hope it tastes as good as it looks.

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